Our Blog
This is your chance to read and sometimes listen to our infinite wisdom.
Tips for Managing Subcontractors
Subcontractors aren’t new in the workforce, but they’re becoming increasingly common, and any business can benefit from this flexible labor solution. Because they technically work for themselves, subcontractors are less expensive than hiring a full-time employee and are excellent resources for completing one-off projects and providing specialized skills you may not need 100 percent of […]
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3 Mistakes You Didn’t Know You Were Making in Your Email Marketing
Prospecting by email is challenging, and often unrewarding. People exchange 112.4 billion (yes, with a B) business emails every day – that’s 122 emails per person per day. So, it’s unsurprising how carefully you must approach email marketing. Here are three mistakes you’re already making. Your content is subpar The subject line Forty-seven percent of […]
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4 Mistakes to Avoid When Hiring a Virtual Assistant
Solopreneur and Superheros are practically interchangeable, don’t you think? At least, as a fellow solopreneur, that’s what it feels like to me. One minute you are the social media manager; the next you could be customer service, production, or even the accountant. We pat ourselves on the back for being able to juggle so many […]
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Keep It Simple, Like Winnie the Pooh
I had always enjoyed Winnie the Pooh but had never truly appreciated the lovable bear until much later in life. Early in my marriage, I remember planning a trip to Disney World and receiving zero interest nor participation from my husband in mapping out the activities. One activity that I was adamant about doing was […]
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The Lost Art of Handwritten Notes
There is no denying the convenience of email and text messages, but nothing captures a moment like putting pen to paper. Consider how many emails you receive or send in a day. Now ask yourself, “When was the last time you received a handwritten note?” According to the US Postal Service’s 2010 Survey, one handwritten […]
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The New Workforce
In this ever-expanding digital world – where you can practically run your business remotely from a simple phone or tablet – a new workforce has been sparked: The Virtual Assistant (VA). Ok, so maybe the idea of a VA isn’t THAT new, but how they are being leveraged and what they can offer has changed […]
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Balancing Work and Family Life
If you are like most solopreneurs you started your business with the intent of helping or making your family life better. However, balancing work and family life is one of the hardest things to manage. The conflict between work and family life can be one of the most common sources of stress. It is important […]
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Don’t Stressinar Your Webinars
Webinars are a great way to promote your business, but they don’t need to be stressful, especially if you follow these 15 tips: 15 Tips to a Successful Webinar Remember webinars are not about you. It’s about your audience so avoid using “I am” make it “you will.” Nothing resonates more with an audience than […]
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What Can a VA Do For You
They say a picture is worth a 1000 words. I wonder if they meant use a thousand words?
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